case study

Goldenbite

Oral Appliance e-commerce website creation and customization through software development

We used a combination of Website Design and Website Development for this project. The Website Design work was done in Shopify, and the Website Development was in HTML, Javascript, and CSS.

They both came together to give a professional store design with customizations on how it looks. An example of customization is the ticking headline on the homepage("BIOTECHNOLOGY FOR MAXIMUM [RESULTS, SAFETY, PERFORMANCE]").

Part of our work was highlighting the brand's hometown hero positioning. We prominently featured St. Louis and some fantastic people living in the city.

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The result was building more local recognition for the dentist whose local practices benefit from the brand lift. The dentist went from being unconfident and borderline embarrassed to show his website to being proud and eager to share the link whenever possible. This includes his two practices, which regularly display the website in some form.

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